Door Drop Deliveries

Against the background of increasing media fragmentation, door drop deliveries have the ability to offer mass coverage to over 26 million UK addresses as well as sophisticated geodemographic targeting and they are therefore becoming increasingly attractive to a wide range of advertisers.
Door drops can form part of an integrated marketing campaign or be a powerful stand-alone medium. They are an extremely cost-effective way to communicate your marketing message, they can be used to:

• Acquire new customers
• Boost sales
• Promote special events
• Gather information to improve your database
• Test the effectiveness of your marketing message
• Easily track the results of your campaign

They are one of the fastest growing mediums in the UK with an average 10% growth per year over the last 4 years.
 
80% are glanced at or read
62% keep door drops for at least a day
48% visit a shop after receiving a leaflet
 
Paton Brown specialise in organising door drop campaigns and offer free professional support to help plan your campaign from beginning to end.

• Concept
• Design and  print in full colour
• Profiling  by postcode/area sector
• Royal Mail  delivery with the post
• Campaign  planning and scheduling up to 12 months in advance